Designer Pranavi Kapur wants you to gift an Indian textile this Independence Day.
Textile designer and renovator Pranavi Kapoor Dreams of preserving IndiaIndia’s rich textile heritage and its value in inspiring the youth. India’s textile heritage remains unmatched, with weaving techniques like Jamdani and Ikat, embroidery methods like Kani and Mochi, and printing techniques like Bandhani and Bagru and many more, all contributing to a legacy of craftsmanship. Independence Day and on Republic Day, Pranavi’s gifts Indian textilesShe stresses the need to make donation of Indian textiles popular among youth if we want kaarigars (artisans) to sustain themselves in future.
She says, “Independence Day gives me a great deal of emotion. For me, it is a day when we feel protected, we are free and we are progressive. But there are artisans who are languishing and we need to help them survive. I want everyone to see the great work our artisans can produce, but we need to support them. We need to preserve the magical and unique traditions of our Indian artisans by providing them with work. And this will only happen if the younger generation starts appreciating our Indian textiles.”
Pranavi stresses the need to provide work to women artisans and help them gain visibility and opportunities in a sector that is currently undervalued. “In the loom industry, it is a male-dominated society. The loom weavers are usually men. But these intricate hand embroidery, needlework, are very fine work, and there are women artisans who are waiting for opportunities. They do this work after finishing their household chores, and you have to see the exquisiteness of their craftsmanship,” says Pranavi.
She adds, “I have a yellow dupatta and if you look at the work on it, it may look like a print but it is meticulously hand-made, it is an effortless flow of work. The woman who made it just takes a needle and thread and the work flows effortlessly because it is part of her upbringing, her tradition and her tribe. She is very proud of it. We need to support artisans like her by avoiding synthetic materials and cheap Chinese thread.”
Pranavi is promoting Ladakh textiles, giving away stoles from the region that she believes can rival Kashmiri pashminas. “A pure Indian textile made by an artisan is as valuable as gold or silver. Why not gift a textile? Why not choose India? Why not embrace our roots?” she says.
To get young people interested in Indian textiles, Pranavi is revamping traditional fabrics. “For example, if people want, they can bring their favourite dupatta and we can transform it into another garment,” she explains.
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