“I just ordered a laptop from Flipkart Minutes. “Delivery in 7 minutes. I will keep this thread posted,” Sunny wrote.
The thread, which has 2 million views on the microblogging platform, was updated by the user until the delivery agent showed up with the order.
Sunny said the tracking website indicated “slightly delayed” and changed the time to 12 minutes shortly after the order was placed.
Shortly after, he reported that the delivery man had left the store and was expected to arrive in three minutes.
After confirming the order via OTP, the laptop was delivered in about 13 minutes.
“So, it took exactly 13 minutes from the time the payment was made until I received it at the Starbucks where I ordered it,” Sunny said.
He also posted a video showing the laptop in perfect working condition. The Acer Predator laptop that the man bought is priced between ₹95,000 and ₹2.5 lakh.
They came, took a picture with me and left 🤷♂️
But we got this cool bag, not some random cheap one, but one from Wildcraft! image.twitter.com/COxQHv9pei
—Sunny R Gupta (@sunnykgupta) August 24, 2024
Walmart-backed Flipkart launches Flipkart Minutes in August in select areas of Bengaluru. The new service offers delivery of a variety of products, from groceries to electronics, in just 10 to 15 minutes.
With this movement, Flipkart It is now directly taking on established players like Zomato-owned Blinkit, StepStone-funded Zepto and SoftBank-backed Swiggy Instamart in the fast-commerce space.
To increase demand and foster customer loyalty, Flipkart Minutes offers initial discounts.
According to a recent report by global brokerage firm UBS Research, “Prices on Flipkart were about 10% lower… While lower prices could be an initial market entry strategy, we will keep an eye on prices as Flipkart expands its offering.”
He further pointed out that Flipkart Minutes offers free shipping on orders above ₹99 and charges a platform fee of ₹5. For comparison, Blinkit charges a shipping price of ₹16 and handling fee of ₹4 for a purchase of ₹1205.
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